On the TikTok platform, a observe exists the place customers are talked about in movies with out the point out being immediately linked or showing as a typical tag. This method alerts the talked about consumer to the content material, doubtlessly drawing their consideration with out publicly displaying their username on the video itself. For instance, a creator may function one other consumer’s content material after which make a verbal reference to them, encouraging viewers to hunt out that consumer’s profile.
The importance of this strategy lies in its skill to foster engagement and cross-promotion whereas providing a delicate various to traditional tagging strategies. It may be notably helpful when a creator needs to acknowledge one other consumer with out essentially wanting that customers identify prominently displayed, maybe for aesthetic causes or to keep away from doubtlessly overwhelming the talked about consumer with notifications. This strategy additionally offers a method to provoke collaborations or draw consideration to content material with out requiring the express consent usually wanted for a direct tag.
