The phrase represents a particular class of user-generated video content material circulating on a well-liked social media platform. It signifies short-form movies that includes a selected seafood product out there at a membership-based retail warehouse. For example, these movies might showcase recipes utilizing the product, opinions, or comparisons with comparable gadgets.
The recognition of this content material highlights the ability of social media in influencing client conduct and product visibility. It demonstrates how user-created content material can drive curiosity and gross sales, and gives retailers with precious insights into client preferences. Its relevance might be traced again to the rising affect of on-line communities in shaping buying choices.