The phrase refers back to the motion of buying a particular typeface, categorized as sans-serif, to be used in content material creation, doubtlessly mimicking or regarding the visible fashion related to the TikTok platform. This generally entails looking for and acquiring a digital file containing the font information, typically to be used in design software program or video modifying functions. An instance features a designer looking for to combine an analogous aesthetic in their very own branding supplies.
The accessibility to varied typefaces gives enhanced management over visible communication and model id. Leveraging particular fonts can evoke explicit emotions and associations, resulting in elevated viewer engagement and model recognition. The power to amass and make the most of digital fonts, together with these resonant with standard platforms, can contribute to sustaining a recent and related visible aesthetic, contributing to general design effectiveness.