The phrase refers back to the change of digital forex inside the TikTok platform, particularly associated to the “cash” system. These cash are bought with real-world cash after which used to offer digital presents to creators throughout reside streams or on posted movies. These digital presents are then transformed again into real-world forex by the content material creators.
The system facilitates direct assist of creators, permitting viewers to specific appreciation and contribute to their favourite content material. This digital economic system can present content material creators with a supplementary revenue stream and fosters a way of group between viewers and performers. The presence of this function highlights TikTok’s improvement past a easy video-sharing app right into a platform with advanced monetary integrations.
