The phrase in query refers to strategies or companies that purport to extend the variety of “likes” on TikTok movies with out financial value. These choices typically take the type of apps, web sites, or promotional methods that purpose to artificially inflate a consumer’s engagement metrics on the platform. An occasion can be a web site promising lots of of free likes in trade for a TikTok username.
The perceived significance stems from the need for elevated visibility and potential affect inside the TikTok ecosystem. The next variety of likes can contribute to a video being featured on the “For You” web page, doubtlessly reaching a bigger viewers. Traditionally, the pursuit of elevated social media engagement has pushed the event of varied strategies, some legit and others thought of unethical or in opposition to platform insurance policies, supposed to spice up metrics artificially.