The phrase describes cases the place music by the artist Mary J. Blige good points traction and turns into common inside the TikTok platform. This usually manifests as customers incorporate her songs into short-form video content material, contributing to developments, challenges, or just utilizing the music as background for numerous artistic expressions. An instance features a explicit tune gaining viral standing as a result of a selected dance routine related to it.
The virality of a musical piece on TikTok can considerably profit the artist, rising publicity to a youthful demographic and doubtlessly boosting streams and gross sales of their music. Historic context exhibits the platform has develop into a potent instrument for rediscovering older songs and introducing them to a brand new viewers, offering artists like Mary J. Blige with renewed relevance.
